Publication: Little Black Book
Author: Jenna Wigman
Publication Date: June 30, 2014
Leo Burnett Chicago teamed up with Culver-City-based VFX house Zoic Studios to immerse 2014 festival-goers into a stylized digital world of fire and ice for the opening and closing galas of the Cannes Lions International Festival of Creativity. Woodbury, who also DJ'd and produced the events, collaborated with Zoic Studios' design and technical leads Paulus Bannink, Derek Crosby, Casey Hupke and Matt Thunell to deliver the unprecedented opening and closing gala experiences to Cannes Lions 2014. The experiences emblematically utilized the Cannes Lion's head joined with a woman's body to create a mythical Chimera engulfed in elegant flames and whirling ice.